Pop-Tarts Bowl mascot, explained: What to know on edible mascots, teams
- - Pop-Tarts Bowl mascot, explained: What to know on edible mascots, teams
John Leuzzi, USA TODAY NETWORKDecember 27, 2025 at 5:01 AM
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Pop-Tarts Bowl mascot, explained: What to know on edible mascots, teams
When BYU and Georgia Tech take the field on Saturday, Dec. 27, the Cougars and the Yellow Jackets will be participating in one of the most highly anticipated bowl games of the 2025 season.
Welcome to the people's national championship β aka the Pop-Tarts Bowl β where for the first time the bowl will feature three life-sized Pop-Tart mascots to be consumed by either Kalani Sitake or Brent Key's squad.
REQUIRED READING: College football bowl game rankings: All 35 postseason matchups from best to worst
Yes, you've read that correctly: The Pop-Tarts Bowl is back and it's bigger, better and tastier than ever.
Here's everything you on the Pop-Tarts Bowl Mascots:
Pop-Tarts Bowl Mascots, explained: What's new for 2025 Pop-Tarts Bowl?
The Pop-Tarts Bowl Mascot has one of the top bowl game mascots in college football. There are two large reasons behind that claim: the antics that take place on the field during the game with the mascots, and the fact they are edible.
What other bowl game do you get to enjoy a warm (or cold) treat as part of the trophy?
A new twist to the Pop-Tarts Bowl mascot this year is the creation of two mascot teams: Team Sprinkles and Team Swirls. Each team will be comprised of three different Pop-Tarts flavors. This new addition marks the second consecutive season that Pop-Tarts Bowl organizers have upped their antics with the mascots. They had one mascot (Frosted Strawberry) in Year 1 of the bowl game.
Instead of one flavor being "sacrificed" into the gigantic toaster for the consumption of the winning team, an entire mascot team will be sent through the toaster after the game.
Mouth Heaven gained another angel! π #PopTartsBowl pic.twitter.com/0hkfozfgjU
β Pop-Tarts Bowl (@PopTartsBowl) December 29, 2024
"Over the past two years, fans have made it clear: The Pop-Tarts Bowl deserves championship-level status," Pop-Tarts vice president of marketing Leslie Serro said in a statement. "In true Crazy Good fashion, we're answering that call with a Pop-Tarts Bowl experience designed for the fans, dubbing this year's game the people's national championship.
"While the Pop-Tarts Bowl may not decide the college football champion, it delivers what fans love most β more mascots, more sacrifices, more 'only-at-the-Pop-Tarts-Bowl' moments and more ways to be part of the action."
Pop-Tarts Bowl Mascot teams
Here's a full breakdown of the Pop-Tart flavors on Team Sprinkles and Team Swirls:
Team Sprinkles:
Protein Slammin' Strawberry (Team Captain)
Frosted Cookies & Creme
Frosted Cherry
Team Swirls:
Chocolate Chip Cookie Dough (Team Captain)
Frosted Wild Berry
Frosted Hot Fudge Sundae
π¨ π₯π’ππ ππππ π¨Our edible mascots have officially reported for duty! Six flavors. Zero chill. Infinite aura.Are you Team Sprinkles or Team Swirls? Join us on Dec. 27 at 3:30 p.m. in Orlando to find out whoβs headed to Mouth Heaven next! #PopTartsBowl pic.twitter.com/aT3Dg4FueO
β Pop-Tarts Bowl (@PopTartsBowl) December 2, 2025
Is the Pop-Tarts Bowl Mascot edible?
Yes, the Pop-Tarts Bowl Mascot is edible.
To make it "edible," the real-life-sized Pop-Tart mascots, which roam the sidelines throughout the game, get put into a life-sized toaster. Once the mascot β this year, there will be three, as an entire team will be "sacrificed"β is fully descended into the toaster, an edible mascot is pushed out of the toaster for the winning team's enjoyment.
How is the Edible Pop-Tarts Bowl flavor chosen?
Another new twist to this year's Pop-Tarts Bowl is that fans will have the power to determine which Pop-Tarts mascot team will be chosen to be sacrificed for the ultimate pastry dream trophy. In past years, the Most Valuable Player from the winning team got to select the flavor of the edible Pop-Tarts Bowl mascot.
In past years, the frosted cinnamon roll and frosted strawberry mascots were selected.
Who is competing in the Pop-Tarts Bowl? -
2025 Pop-Tarts Bowl matchup: No. 13 BYU vs. No. 22 Georgia Tech
No. 13 BYU and No. 22 Georgia Tech will compete in the 2025 Pop-Tarts Bowl, featuring a Big 12-vs.-ACC matchup. The original matchup for the 2025 Pop-Tarts Bowl was supposed to be BYU vs. Notre Dame, but the Fighting Irish declined the invite after missing out on the College Football Playoff.
Pop-Tarts Bowl start time -
Date: Saturday, Dec. 27
Time: 3:30 p.m. ET
Location: Camping World Stadium (Orlando, Florida)
The 2025 Pop-Tarts Bowl between BYU and Georgia Tech will take place at 3:30 p.m. ET on Saturday, Dec. 27 from Camping World Stadium in Orlando, Florida.
This article originally appeared on USA TODAY: Is the Pop-Tarts Bowl mascot edible? Mascot teams, flavors explained
Source: βAOL Sportsβ
